Sneakersnstuff x Milkcrate Athletics x New Balance 577

Introduced in 1989, the New Balance 577 is an iconic shoe handmade at the legendary New Balance factory in Flimby, England. So for their fifth collaboration with the brand, Sneakersnstuff knew exactly which silhouette they wanted to work with. Only this time, they brought Aaron LaCrate and his legendary brand Milkcrate Athletics into the mix.

“I’m not sure that it’s one Milkcrate and one Sneakersnstuff,” says Erik Fagerlind, co-founder of Sneakersnstuff. “We wanted to do something that would represent us both. The colorful one is kind of obvious in Milkcrate colors, but Aaron has done plenty of nice black and white things as well. In the end, I think it comes down to doing one shoe for those that wants to be seen, and one shoe for the more neutral guy.”

Also, be sure to go behind the scenes to see how it all went down:

If you want to get your hands on a pair, both colorways of the Sneakersnstuff x Milkcrate Athletics x New Balance 577 drop on March 24 at Sneakersnstuff, and in their online shop on March 26. They’ll be available at stockists worldwide starting March 31.