Exclusive: In The Studio With Nocando
Los Angeles’ underground hip-hop community has many voices, but none louder than that of Nocando. With a style representative of the California attitude – being described as brash and confident while also being laid back – the emcee’s raps are unpredictable, funny and often lean toward social commentary.
J. Cole “Sideline Story” Music Video
Ever since J. Cole dropped his debut album, Cole World: The Sideline Story, it hasn’t found its way out of the rotation. And today, as his Sideline Story Tour kicks off in Rhode Island, he’s graced us with the music video for the title track.
Drake Feat. Lil Wayne “HYFR” Music Video
I unfortunately never got invited to Drake‘s Bar Mitzvah, so this is the next best thing. With Lil Wayne, Trey Songz, Birdman and DJ Khaled in attendance, you know the Manischewitz is flowing. Shot by Director X at a temple in Miami, this is perfect seder conversation this weekend.
Drake Feat. Rihanna “Take Care” Music Video
Easily my favorite song off of Take Care, Drake and Rihanna finally give the visual treatment to the title track. Directed by Yoann Lemoine, who recently shot two videos for Lana Del Rey, you can see just how close the Young Money family is.
Making It: Mick Boogie
One night. One party. One DJ. Who are you going with? For me, there’s no one else but Mick Boogie. And guys like LeBron James and Jay-Z agree. Having had the pleasure of working with him before, I know why the Brooklyn-based DJ has quickly become one of the world’s most in-demand talents.
Stalley “Everything New” Music Video
You know you’ve made it when you have Rik Cordero direct your music video. And that’s the case for the first single from Stalley‘s latest album, Savage Journey To The American Dream. Check out the video for “Everything New” with a special cameo by Chad Hugo, who produced the track.
Theraflu by George Condo
There’s nothing better than starting your birthday with a new track from Kanye. After Funkmaster Flex debuted “Theraflu” last night on Hot 97, Yeezy revealed the single cover art this morning on Twitter. If you don’t remember, Condo did the cover artwork for My Beautiful Dark Twisted Fantasy in 2010.
Young the Giant “Apartment” Music Video
Young the Giant‘s song “Apartment” needs no introduction, as it was the first track on the band’s self-titled debut album last year. But we now finally have a music video to accompany it. Directed by Marcus Haney, watch the guys venture out on the open road as only a band can.
Asher Roth x UNDRCRWN “College Champion” T-Shirt
To celebrate last night’s NCAA Championship game, UNDRCRWN and Asher Roth have teamed up once again to bring you a new collaborative tee. Limited to just 100 pieces, the “College Champion” t-shirt is inspired by none other than Indiana State’s Larry Bird, and his legendary Sports Illustrated cover.
Blue Bear Outside 5-Panel Cap
Fifty and Fifty: The State Mottos Project
Making It: Ellsworth & Clyde
Kyrie Irving’s Commercial For Foot Locker
Supreme x Nike Air Force 1
This Is Why I Still Buy CDs
Akomplice Fall 2012 Collection
Making It: Blunt Umbrellas
KICKS/HI x Vans Vault Authentic LX
Making It: Lia Neal
Supreme x Nike SB Dunk Low
How To Make It Presents: Bardo “Game Tape” Mixtape
The Ring Maker
WINWEL Spring/Summer 2012 Collection
Kanye West Presents: Cruel Summer
The 100th SNL Digital Short
Making It: Tanner Goods
The Making Of: KAWS x Ikepod Horizon Watch
Photos: Kate Upton by Terry Richardson
Sneakercube by Pawel Nolbert
